{"id":18168,"date":"2025-06-11T14:39:47","date_gmt":"2025-06-11T14:39:47","guid":{"rendered":"https:\/\/www.promarca.ch\/pressemitteilungen\/zweifel-devient-promarca-brand-of-the-year-2025-2\/"},"modified":"2025-06-11T14:40:27","modified_gmt":"2025-06-11T14:40:27","slug":"zweifel-devient-promarca-brand-of-the-year-2025-2","status":"publish","type":"pressemitteilungen","link":"https:\/\/www.promarca.ch\/fr\/pressemitteilungen\/zweifel-devient-promarca-brand-of-the-year-2025-2\/","title":{"rendered":"Zweifel devient Promarca Brand of the Year 2025 !"},"content":{"rendered":"<p><strong>Depuis 2015, le prix Promarca Brand of the Year r\u00e9compense la marque la plus dynamique ou la plus digne de confiance parmi les membres de Promarca. Cette ann\u00e9e, la distinction est accord\u00e9e \u00e0 l\u2019entreprise suisse traditionnelle Zweifel.<\/strong><\/p>\n<p>Pour d\u00e9terminer le laur\u00e9at, Havas Switzerland a \u00e9tabli le classement des marques les plus dynamiques et fiables de Suisse. Cette \u00e9tude repr\u00e9sentative de la population a \u00e9t\u00e9 men\u00e9e cette ann\u00e9e aupr\u00e8s de\u00a0<span data-teams=\"true\">6251<\/span>\u00a0personnes en Suisse romande et al\u00e9manique. L\u2019enqu\u00eate a port\u00e9 sur\u00a0<span data-teams=\"true\">396<\/span>\u00a0marques au total, dont des marques membres de Promarca.<\/p>\n<p>Vous trouverez le communiqu\u00e9 de presse avec toutes les informations sous PDF.<\/p>\n<p>Lisez aussi\u00a0<a href=\"https:\/\/www.promarca.ch\/fr\/zweifel-gagne-le-prix-promarca-brand-of-the-year-2025-christoph-zweifel-sexprime-au-sujet-de-lavenir-du-snacking\/\" target=\"_blank\" rel=\"noopener\"><strong>l\u2019entretien<\/strong><\/a>\u00a0int\u00e9ressant avec Christoph Zweifel et d\u2019autres articles captivants dans\u00a0<a href=\"https:\/\/www.promarca.ch\/wp-content\/uploads\/2025\/06\/HZE1206_SPE_MARKEN.pdf\" target=\"_blank\" rel=\"noopener\"><strong>le suppl\u00e9ment sp\u00e9cial Marques\u00a0<\/strong><\/a>de la Handelszeitung.<\/p>\n","protected":false},"featured_media":0,"template":"","class_list":["post-18168","pressemitteilungen","type-pressemitteilungen","status-publish","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.2 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Zweifel devient Promarca Brand of the Year 2025 ! - Promarca<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.promarca.ch\/fr\/pressemitteilungen\/zweifel-devient-promarca-brand-of-the-year-2025-2\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Zweifel devient Promarca Brand of the Year 2025 ! - Promarca\" \/>\n<meta property=\"og:description\" content=\"Depuis 2015, le prix Promarca Brand of the Year r\u00e9compense la marque la plus dynamique ou la plus digne de confiance parmi les membres de Promarca. Cette ann\u00e9e, la distinction est accord\u00e9e \u00e0 l\u2019entreprise suisse traditionnelle Zweifel. Pour d\u00e9terminer le laur\u00e9at, Havas Switzerland a \u00e9tabli le classement des marques les plus dynamiques et fiables de [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.promarca.ch\/fr\/pressemitteilungen\/zweifel-devient-promarca-brand-of-the-year-2025-2\/\" \/>\n<meta property=\"og:site_name\" content=\"Promarca\" \/>\n<meta property=\"article:modified_time\" content=\"2025-06-11T14:40:27+00:00\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Dur\u00e9e de lecture estim\u00e9e\" \/>\n\t<meta name=\"twitter:data1\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.promarca.ch\\\/fr\\\/pressemitteilungen\\\/zweifel-devient-promarca-brand-of-the-year-2025-2\\\/\",\"url\":\"https:\\\/\\\/www.promarca.ch\\\/fr\\\/pressemitteilungen\\\/zweifel-devient-promarca-brand-of-the-year-2025-2\\\/\",\"name\":\"Zweifel devient Promarca Brand of the Year 2025 ! - Promarca\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.promarca.ch\\\/fr\\\/#website\"},\"datePublished\":\"2025-06-11T14:39:47+00:00\",\"dateModified\":\"2025-06-11T14:40:27+00:00\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/www.promarca.ch\\\/fr\\\/pressemitteilungen\\\/zweifel-devient-promarca-brand-of-the-year-2025-2\\\/#breadcrumb\"},\"inLanguage\":\"fr-FR\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/www.promarca.ch\\\/fr\\\/pressemitteilungen\\\/zweifel-devient-promarca-brand-of-the-year-2025-2\\\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/www.promarca.ch\\\/fr\\\/pressemitteilungen\\\/zweifel-devient-promarca-brand-of-the-year-2025-2\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/www.promarca.ch\\\/fr\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Medien\",\"item\":\"https:\\\/\\\/www.promarca.ch\\\/fr\\\/pressemitteilungen\\\/\"},{\"@type\":\"ListItem\",\"position\":3,\"name\":\"Zweifel devient Promarca Brand of the Year 2025 !\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/www.promarca.ch\\\/fr\\\/#website\",\"url\":\"https:\\\/\\\/www.promarca.ch\\\/fr\\\/\",\"name\":\"Promarca\",\"description\":\"Schweizerischer Markenartikelverband\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/www.promarca.ch\\\/fr\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"fr-FR\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Zweifel devient Promarca Brand of the Year 2025 ! - Promarca","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.promarca.ch\/fr\/pressemitteilungen\/zweifel-devient-promarca-brand-of-the-year-2025-2\/","og_locale":"fr_FR","og_type":"article","og_title":"Zweifel devient Promarca Brand of the Year 2025 ! - Promarca","og_description":"Depuis 2015, le prix Promarca Brand of the Year r\u00e9compense la marque la plus dynamique ou la plus digne de confiance parmi les membres de Promarca. Cette ann\u00e9e, la distinction est accord\u00e9e \u00e0 l\u2019entreprise suisse traditionnelle Zweifel. Pour d\u00e9terminer le laur\u00e9at, Havas Switzerland a \u00e9tabli le classement des marques les plus dynamiques et fiables de [&hellip;]","og_url":"https:\/\/www.promarca.ch\/fr\/pressemitteilungen\/zweifel-devient-promarca-brand-of-the-year-2025-2\/","og_site_name":"Promarca","article_modified_time":"2025-06-11T14:40:27+00:00","twitter_card":"summary_large_image","twitter_misc":{"Dur\u00e9e de lecture estim\u00e9e":"1 minute"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/www.promarca.ch\/fr\/pressemitteilungen\/zweifel-devient-promarca-brand-of-the-year-2025-2\/","url":"https:\/\/www.promarca.ch\/fr\/pressemitteilungen\/zweifel-devient-promarca-brand-of-the-year-2025-2\/","name":"Zweifel devient Promarca Brand of the Year 2025 ! - Promarca","isPartOf":{"@id":"https:\/\/www.promarca.ch\/fr\/#website"},"datePublished":"2025-06-11T14:39:47+00:00","dateModified":"2025-06-11T14:40:27+00:00","breadcrumb":{"@id":"https:\/\/www.promarca.ch\/fr\/pressemitteilungen\/zweifel-devient-promarca-brand-of-the-year-2025-2\/#breadcrumb"},"inLanguage":"fr-FR","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.promarca.ch\/fr\/pressemitteilungen\/zweifel-devient-promarca-brand-of-the-year-2025-2\/"]}]},{"@type":"BreadcrumbList","@id":"https:\/\/www.promarca.ch\/fr\/pressemitteilungen\/zweifel-devient-promarca-brand-of-the-year-2025-2\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.promarca.ch\/fr\/"},{"@type":"ListItem","position":2,"name":"Medien","item":"https:\/\/www.promarca.ch\/fr\/pressemitteilungen\/"},{"@type":"ListItem","position":3,"name":"Zweifel devient Promarca Brand of the Year 2025 !"}]},{"@type":"WebSite","@id":"https:\/\/www.promarca.ch\/fr\/#website","url":"https:\/\/www.promarca.ch\/fr\/","name":"Promarca","description":"Schweizerischer Markenartikelverband","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.promarca.ch\/fr\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"fr-FR"}]}},"_links":{"self":[{"href":"https:\/\/www.promarca.ch\/fr\/wp-json\/wp\/v2\/pressemitteilungen\/18168","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.promarca.ch\/fr\/wp-json\/wp\/v2\/pressemitteilungen"}],"about":[{"href":"https:\/\/www.promarca.ch\/fr\/wp-json\/wp\/v2\/types\/pressemitteilungen"}],"wp:attachment":[{"href":"https:\/\/www.promarca.ch\/fr\/wp-json\/wp\/v2\/media?parent=18168"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}